Monthly Archives: February 2015

## 03/05 – mobile marketing & 03/07 GAIQ review (that rhymes)

On Thursday, @wwujasonwilson mentioned that you could spend two hours talking about each step of the programmatic ad buying process from advertiser to publisher (a process that in real time takes 100 milliseconds). Similarly we could have an entire term on mobile marketing. Well, what … Continue reading

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## (2/24) #coding and (2/26) programmatic ad buying and native advertising

Alright, alright, alright. It’s nuts to think we are heading into the home stretch of the quarter. We don’t have that many classes left together (sniff). So, let’s finish it strong! You’ve heard several people talk in our Hangouts about … Continue reading

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I know we’ve been dancing around the topics of Search Engine Optimization and Search Engine Marketing for most of the quarter. In many ways they are the most important tools in a digital marketer’s toolbox, since we all spend so … Continue reading

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## (2/10) #inboundsales w/ @aseemb (2/12) @hubspot certification exam

For our last discussion of inbound before the HubSpot certification exam, we will discuss inbound sales. What do you notice when you Google “inbound sales”? Pretty interesting source for the top results, don’t you think? What’s going on here? If it … Continue reading

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