Monthly Archives: May 2014

** For tomorrow (finally) #growthhacking

Just to reiterate, there IS NO BLOG FOR TOMORROW (sorry, Josh). But after we talk to Grace and Selena, we’ll do a mini-discussion on one of my favorite topics, #growthhacking. Here are a couple of quick reads you can do, … Continue reading

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Articles on Twitter’s use in the classroom

This isn’t for class. I’m trying to get two articles to a potential research collaborator and Outlook is acting grumpy. Is Twitter For the Birds (2011) Learning By Tweeting (2011) Learning By Tweeting (2011)

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** For Wednesday @playstation and @sselenam from @razorfish

I’m very excited for us to talk to my friend, Grace Chen, Senior Director, Digital Distribution, Network Advertising & Global Creative at Sony Network Entertainment International. (Just got that from her LinkedIn Profile.) She’s a good buddy of mine from my … Continue reading

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** For Monday #cocreation with @gblache and @stevenwalker of @quirky

On Monday, we’re going to talk about one of my favorite, often overlooked parts of digital marketing, product co-creation. Those of you who took 380 with me  know that I love to harp on the concept of market orientation vs. product … Continue reading

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** Monday #mobilemarketing and Wednesday MORE #mobilemarketing

Hi guys. Sorry I had to cancel class on Wednesday. I started feeling pretty crappy on Tuesday night, so I went to the doctor’s office Wednesday morning. He listened to my lungs and said, “Yep, you have pneumonia.” While I … Continue reading

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** Monday #SQL / Wednesday #dbmarketing with @edhallen

On Monday, we’re going to learn about SQL. “What’s SQL?”, you ask. Well, according to this website I just learned about called Wikipedia  “SQL (/ˈɛs kjuː ˈɛl/ ”S-Q-L”[4], sometimes pronounced /ˈsiːkwəl/ ”sequel”; Structured Query Language[5][6][7][8]) is a special-purpose programming language designed for managing data held in a relational database management system(RDBMS).” Great, … Continue reading

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